We all know the kind of profiling that is completely unacceptable and that’s not what I’m talking about here. I neither condone nor practice any kind of socially unacceptable profiling. But there IS one type of profiling that I strongly recommend: Data Profiling. Especially before you migrate your data.
If you think that sounds like a luxury you don’t have the time to fit into your project’s schedule, consider this: Bloor Research conducted a study and found that the data migration projects that used data profiling best practices were significantly more likely (72% compared to 52%) to came in on time and on budget. That’s big difference and there are a lot more benefits organizations realize when they use data profiling in their projects.
Data Profiling enables better regulatory compliance, more efficient master data management and better data governance. It all goes back to the old adage that “You have to measure what you want to manage.” Profiling data is the first step in measuring how good the quality of your data is before you migrate or integrate it. It allows monitoring the quality of the data throughout the life of the data. Data deteriorates at around 1.25-1.5% per month. That adds up to a lot of bad data over the course of a year or two. The lower your data quality is, the lower your process and project efficiencies will be. No one wants that. Download the Bloor Research “Data Profiling – The Business Case” white paper and learn more about the results of this study.